Tuesday 17 April 2012

EVALUATION - How does your media product represent particular social groups?

On my front cover, it is apparent that I have used an attractive young girl to appeal to an audience as “pernicious distortions of reality … they (women) are used to sell the products they buy” – Davies et al (feminist group). However, because we live in a patriarchal society, I have stuck to conventions in doing so, although this is taking advantage of her looks, it is in a beneficial way as it appeals to not only the male population as they may be engrossed by her, but also women too because as she is the only one on the front cover, it makes her look powerful and dominant, which could lead to women wanting to look like this too as they want to be the subdominant gender, resulting in them buying the magazine because they see the woman as a positive role model. Although American feminist Naomi Wolf believes that women are conditioned to looking a certain way because of society, I believe this is a positive thing because it not only appeals to women, but it also appeals to men, hopefully resulting in selling more copies of my product.

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